Websites for accounting & professional services firms

A website for firms with partners, not sole practitioners chasing search traffic.

FirmWebStudio builds and manages websites for accounting and professional services firms: one page for every practice area, one for every partner, live in 7 days, from $137 a month.

Live in
7 days
PageSpeed
90+
Revisions a month
5
Build fee
$797
The practice grid

Managed after launch

  • Practice area pagesOne per service line
  • Partner bio pagesOne per partner
  • Office pagesOne per location
  • Engagement inquiry formRouted by engagement type

Build fee invoiced only after the site is live and approved.

The practice grid

Your practice groups, mapped onto the site before we build a single page

A firm's website should mirror the way the firm is actually organized. Before onboarding starts, every practice area the firm lists gets mapped onto its own page, its own partner attribution, and its own inquiry route, the way this grid maps a representative set below.

Practice areas mapped to page architecture
Practice areaDedicated pagePartner shownClient resourceInquiry routing
01Tax planning and preparation
02Audit and assurance
03Advisory and consulting
04Bookkeeping and controller services
05Forensic and litigation support
06Wealth and financial advisory

Every row above becomes a real page with its own title, description and inquiry route.See what each page carries

7 daysTo launch on Practice
90+PageSpeed, guaranteed
5Revisions included every month
$797Build fee, invoiced after launch

Five recurring faults

What usually goes wrong on a firm's current site

None of these are unusual. They are the five most common reasons a firm's website fails to earn the referrals the firm's reputation should already be bringing in.

01

Every practice area is squeezed into one paragraph

A prospective client cannot tell if the firm handles their specific need, and neither can a search engine, so both move on.

02

Partner bios are an afterthought

The bio page is often the last thing someone reads before calling, and a thin one-line bio reads as a firm that has not updated its site in years.

03

A partner leaves and the site still lists them

Nobody at the firm has the login or the time to fix it, so an outdated fact sits on the homepage until the next full redesign.

04

Inquiries land with no context

A generic contact form gives the partner who picks it up nothing to go on, so the first reply is a guess rather than a specific answer.

05

The site is slow on the phone a referral is holding

A referral clicking through from an email will not wait for a page to load, and a slow site loses that referral before it finishes reading a single bio.

Fault and correction

What we solve

Every feature in full

The faultOne paragraph trying to describe every practice area

The correctionA firm's services get split into a dedicated page per practice area, written from what the firm actually does, each one able to rank and read on its own.

The faultThin, outdated partner bios

The correctionA consistent bio page for every partner, built for credibility, updated the moment a title, focus area or credential changes.

The faultA site frozen at launch

The correctionWeekly updates included in every plan, so a new partner, a new service or an office change is a revision, not a wait for the next redesign.

The faultInquiries with no context

The correctionAn inquiry form that asks the type of engagement before it ever reaches an inbox, so the first reply already has something to work with.

Tax planningAudit and assuranceAdvisoryBookkeepingForensic accounting
Wealth advisoryNonprofit accountingMulti-office firmsOutsourced CFOLitigation support

The proof

Before and after

The same six things, on most firm sites we take over, and on the ones we build.

  • 01Practice areas

    As we find it:Listed in one sentence on the homepage, with no page behind any of them.

    As we build it:Each practice area has its own page, written from what the firm actually does.

  • 02Partner bios

    As we find it:A single paragraph on a shared "our team" page.

    As we build it:A consistent, credibility-first page for every partner and senior staff member.

  • 03Office locations

    As we find it:Every address listed together in a footer block.

    As we build it:A dedicated page per office, built for searches run in that city.

  • 04Updates

    As we find it:The site has not changed since it launched, years ago.

    As we build it:Weekly updates keep partners, services and hours current, as revisions.

  • 05Inquiries

    As we find it:A generic contact form gives no context to whoever answers it.

    As we build it:A form that asks the engagement type, so the first reply already has direction.

  • 06Speed

    As we find it:The site takes several seconds to open on a phone.

    As we build it:90+ PageSpeed guaranteed, checked at launch and every week after.

The site should read the way the firm already sounds in the room, not the way a template sounds.
The starting principle behind every build.
  1. More referrals convert into calls

    A referral who lands on a page built for exactly the service they were told about is more likely to reach out than one dropped on a generic homepage.

  2. Every office can be found on its own

    A multi-office firm stops relying on its best-known location to carry the others; each office competes for its own city's searches.

  3. The site stays current without a project

    A partner change, a new service or an updated set of hours is a revision completed in days, not a wait for the next full redesign.

One monthly fee

What is included

See the plans
Architecture

A page for every practice area and office

Built from the firm's actual structure, not a generic template with the firm's name dropped in.

Intake

The engagement inquiry form

Asks the engagement type before it ever reaches an inbox.

Domain

One domain, free

Registered in the firm's name for as long as the plan runs.

Hosting

Cloudflare hosting

SSL, CDN, DDoS protection, unmetered bandwidth, nothing itemised.

Routing

CRM-connected inquiries

By direct API, Zapier or Make, the day they are submitted.

Management

Weekly management

Updates, security and uptime, handled without a login.

Speed

90+ PageSpeed

Custom-coded pages, guaranteed and checked every week.

Two jobs, both built in

Fast on day one. Findable over the months after.

A firm site earns referrals two ways: by opening instantly for the person who already has a link, and by being findable for the person who does not yet know the firm's name. Both are built in, not bolted on after launch.

How the pages are built
90+Google PageSpeed, guaranteed on every plan, checked weekly.
3 to 5 monthsTypical window for search visibility to build, once practice area pages and articles are live.

The engagement

How it works

Move through the steps sideways

01

First monthly invoice

This starts the plan. The one-time build fee is not charged at this point, and nothing is billed for the build until the site is live.

Day 0

02

Onboarding call

One call to walk through practice areas, partners, offices and brand, and fill any gaps left in the onboarding form.

About 30 minutes

03

We build

The site is built to the practice grid agreed in onboarding, live in 7, 10 or 15 days depending on plan.

7 to 15 days

04

Build fee after launch

The one-time build fee is invoiced only once the firm has reviewed and approved the live site. From there, weekly updates run inside the monthly fee.

$797, after approval

01 / 04

Premium, and stated plainly

Three plans, one build fee structure

Full comparison

Practice

The website, fully managed

$137/ month

Plus $797 build fee, invoiced after launch. Live in 7 days.

  • 2 researched articles a week
See Practice in full

Multi-Partner

Everything, plus the Content Engine

$747/ month

Plus $797 build fee, invoiced after launch. Live in 15 days.

  • 3 researched articles a week
  • The AI Engine
  • The Content Engine
See Multi-Partner in full

In their words

What clients tell us

The new site finally separates our practice areas the way we actually run them. A prospective client reading the audit page never has to wonder if we also do that work.
Managing partner, multi-partner CPA firmMoved from a single-page brochure site
Adding our newest partner used to mean waiting for whoever built the old site to have time. Now it is a request in the portal and it is simply done.
Office administrator, three-partner firmPreviously self-managed on a page builder
Referral partners finally have a page to point people to. Before, everyone landed on the same generic homepage no matter what they were looking for.
Partner, audit and assurance practiceRebuilt from a template site last updated years earlier

Illustrative examples of the outcomes clients report. Verified reviews are added after launch.

A live walk-through

See the practice grid built for your firm.

On your screen, in about 30 minutes. Plans from $137 a month, the $797 build fee invoiced only after launch.

Book a demo

Before you sign up

Frequently asked

The questions firms ask most before signing up.

The full list, grouped by topic
01What exactly do we get for the monthly fee?

A custom-coded website built for the firm's practice areas, partners and offices, managed by us for as long as the plan is active. That includes hosting, a domain, weekly updates, the revisions included in the plan, and researched articles published on a fixed schedule. Nothing is itemised separately; the monthly figure is the whole running cost of the site.

02How long until the site is live?

7 days on Practice, 10 on Partnership while the AI Engine is trained on the firm's own content, and 15 on Multi-Partner with the Content Engine set up alongside it. The clock starts at the onboarding call, not at purchase, so the sooner the onboarding form is in, the sooner the site is live.

03Is this an accounting service or a website service?

A website service only. We build and manage the firm's website; we are not a CPA firm, accounting firm, or provider of accounting, tax, audit or assurance services, and nothing on the site or written by us is professional advice. The firm's practice stays entirely with the firm.

04What happens to the three plans as the firm grows?

Moving from Practice to Partnership or Multi-Partner is a plan change, not a rebuild. The site, pages and history carry over; the new tier's features (the AI Engine, or the AI Engine plus the Content Engine) are added on top of what already exists.

05What counts as a revision?

Any change request submitted through the client portal, with no limit on how much goes into one. A new partner bio, an updated practice area description, a new office page, a colour change: each is one revision. So is something larger. "Add pages for two new partners, here is their information" is one revision, not two. 5 are included every month.

06What happens after the included revisions are used?

Each additional revision is a flat $20, with no cap on how many can be purchased and no hourly billing anywhere. Every revision, whatever its size, is completed within 2 to 5 working days. Unused revisions do not roll over to the next month.

Ready to see it built for your firm?

Book a demo, or email us directly. A person replies within one working day. Plans from $137 a month, with the build fee invoiced only after launch.